By Sam Ledger
Image: The Win Zone
Key takeaways
- PLAYSTUDIOS decided on September 18, 2026 to shut down The Win Zone, its sweepstakes casino, according to an SEC filing.
- The company expects a pre-tax impairment charge of $3.0 million to $3.5 million tied to the product, mostly software it built for it.
- Players with leftover Sweeps Coins have until October 23, today, to request a redemption, according to trade reporting.
What happened
The Win Zone was the sweepstakes casino from PLAYSTUDIOS (Nasdaq: MYPS), a publicly traded social casino game publisher, and part of its playSWEEPS push. In a Form 8-K filed on September 23, the company said it had decided on September 18 to cease operating The Win Zone. It concluded that the carrying value of the product's assets was not recoverable and that a pre-tax impairment charge of $3.0 million to $3.5 million is required, primarily related to internal-use software. The final figure will come with its quarterly report for the period ending September 30.
PlayUSA, citing Deadspin's reporting, said The Win Zone halted purchases on September 22 and ended gameplay shortly afterward, with October 23 as the last day for players to redeem eligible Sweeps Coin balances.
It was not the only product PLAYSTUDIOS cut that month. A second 8-K, filed October 6, says the company decided on September 30 to cease operating Tetris Block Party, with another non-cash impairment charge in the same $3.0 million to $3.5 million range. That game was expected to close in October.
What it means for players
If you still hold Sweeps Coins at The Win Zone, log in and submit a redemption request today. Redemptions at sweepstakes casinos usually require a verified account, so have your ID ready if you never completed verification. Once the window closes, any balance left in the account is expected to be forfeited.
The Win Zone joins a busy autumn of closures. Purchases stopping, gameplay ending and a fixed redemption window is now the standard exit pattern, so the moment a brand you play announces it is shutting down, redeem early rather than waiting for the last day. Our guide on how to redeem Sweeps Coins walks through the steps.
On our board
We have marked The Win Zone as defunct, and it no longer appears in our rankings. Its website still loads, but it no longer offers play.
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